Portal “IN4S”
The information on the work of the IN4S Portal is limited, and significant information proactively published by the portal is a hoax. Namely, the portal itself publishes fake information on their editor-in-chief being a famous Cuban boxer, Félix Savón, as well as their official contact address being in Calle Lamparilla 110 e, San Ignacio, Havana, Cuba. According to the official information of Serbian House Montenegro, portal IN4S is located in their premises.
Portal IN4S is not enrolled in the official Montenegrin media registry. The online media is run by a non-profit organisation and, therefore, has no owners. The NGO IN4S was founded by Vladimir Božović, Suzana Raičević, Velibor Adžić, Marina Božović and Gojko Raičević.
In November 2019, the US Embassy in Podgorica accused the portal of being under direct influence from the Kremlin.
Most headlines refer to the controversial statements or activities of its CEO, Gojko Raičevic. He is one of the founders of the Serbian House in Montenegro, whose establishment and funding were supported by the President of Serbia, Aleksandar Vučič and the Government of Serbia.
Overall the data available on this media is minimal. According to SimilarWeb in the period from February to April 2023 the website had 3,11 million visits.
Audience Share
Missing Data
Ownership Type
Private
Geographic Coverage
International
Content Type
Free
Media Companies / Groups
IN4S
Ownership Structure
Portal IN4S is run by an NGO of the same name. It was co-founded by the director of the media, Gojko Raičević. Gojko was secretary general of the Serbian National Council of Montenegro. He is one of the founders of the Serbian House in Montenegro, whose establishment and funding were supported by the President of Serbia, Aleksandar Vučič and the Government of Serbia.
Raičević was also a director of the daily newspaper “Sloboda” which was published for several months in 2018 in Montenegro and then was shut down. He was publicly mentioned as one of the candidates for the head of RTV Budva, the local public broadcaster, but was eventually not appointed.
His wife is also one of the founders of the NGO IN4S. The NGO has no owners.
Voting Rights
Missing data
General Information
Founding Year
2009
Affiliated Interests Founder
Founders of the NGO IN4S, established in 2009. Suzana Raičević is wife of Gojko Raičević. Marina Božović is the wife of Vladimir Božović. The information on founders is quite limited.
Affiliated Interests Ceo
The director of IN4S. Until 2009, he was secretary general of the Serbian National Council of Montenegro. He is one of the founders of the Serbian House in Montenegro, whose establishment and funding were supported by the President of Serbia, Aleksandar Vučič and the Government of Serbia.
Raičević was also a director of the daily newspaper “Sloboda” which was published for several months in 2018 in Montenegro and then was shut down. He was publicly mentioned as one of the candidates for the head of RTV Budva, the local public broadcaster, but was eventually not appointed.
His wife is also one of the founders of the NGO IN4S.
Affiliated Interests Editor-In-Chief
The director of IN4S. Until 2009, he was secretary general of the Serbian National Council of Montenegro. He is one of the founders of the Serbian House in Montenegro, whose establishment and funding were supported by the President of Serbia, Aleksandar Vučič and the Government of Serbia.
Raičević was also a director of the daily newspaper “Sloboda” which was published for several months in 2018 in Montenegro and then was shut down. He was publicly mentioned as one of the candidates for the head of RTV Budva, the local public broadcaster, but was eventually not appointed.
His wife is also one of the founders of the NGO IN4S.
Affiliated Interests other important people
One of the founders of the IN4S portal, currently Headmaster of the University of Montenegro, in April 2023, he has publicly stated that he does not anyhow participate in the work of the IN4S portal.
Contact
Address: Srpska kuća, Bulevar Stanka Dragojevića bb, 81000 Podgorica
E-mail: in4s.redakcija@gmail.com
Phone number:
Website: www.in4s.net
Financial Information
Revenue (in Mill. $)
Missing data
Operating Profit (in Mill. $)
Missing data
Advertising (in % of total funding)
Missing data
Market Share
Missing data
Further Information
Meta Data
The data on the media outlet was collected from the Central Registry of business entities of Montenegro, Tax administration portal Taxis, website of the media and desk research. Audience shares are missing, since there is no credible centralized audience measuring mechanism in the country.
MOM team in Montenegro contacted the media outlet on August 18, 2023, as is the practice for Media Ownership Monitor, to invite the media owners to proactively disclose information relevant to the study.
The annual average exchange rate of the Central Bank for 2022 was used to convert EUR into USD (1,05).
The central registry of business entities leads to an error page once loading the data for NGO IN4S.
Since there is no company behind the profile there are no obvious owners behind it.
Also, the portal mentions 7 members of the editorial but the NGO behind the portal has only one employee, according to their taxation records.