Elmag Radio
Elmag radio was established as the first privately owned radio station in Montenegro in June 1994. The owner was Gojko Mitrović. After Mitrović had suddenly passed away in 2015 Elmag Radio was taken over by Oki Air Broadcasting owned 80% by Orhan Hodžić and 20% by Ana Mitrović who appears to be a close member of the family of the previous owner.
Oki Air Broadcasting is also the owner of Mag Radio station, Arena Radio and El Radio station.
Audience Share
Missing Data
Ownership Type
Private
Geographic Coverage
National
Content Type
Free content
Media Companies / Groups
Oki Air Broadcasting
Ownership Structure
Elmag Radio is operated by "Oki Air Broadcasting d.o.o.” which has two shareholders: Orhan Hodžić with 80% shares and Ana Mitrović – with 20%
Voting Rights
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Individual Owner
General Information
Founding Year
1994
Affiliated Interests Founder
The founder of one of the first private radio stations in Montenegro, Elmag Radio, which he founded in 1994. Ana Mitrovic, one of the current owners of Elmag Radio appears to be the member of the immediate family of Gojko Mitrovic.
Affiliated Interests Ceo
There is no publicly available biography of Minka Lekić. According to available sources Minka Lekic is a civil partner of Orhan Hodžić. She is also 100% owner of “Oki Air Montenegro”.
Affiliated Interests Editor-In-Chief
After the escalation of the media affair based on his election into the Board of directors of Air Montenegro, Orhan Hodžić has promptly changed the ownership structure of his companies. The ownership of his company “Oki Air” in Ljubljana has been passed on to his close relative Danijel Hodžić, who is also the director of his company “Oki Air Travel”.
He has transferred the ownership of his company “Oki Air Montenegro” to his civil partner Minka Lekić, who is also the CEO of his company “Oki Air Broadcasting”. He has also transferred the ownership of his company “Oki Air International” in Belgarde to Aleksandra Ivanović, who was its CEO while Hodžić was its official owner.
Contact
Address: Novaka Miloševa 42, Podgorica
E-mail: radio@elmag.me
Phone number: +382 20 624 389 and +382 20 625 197
Website: www.elmag.me
Financial Information
Revenue (in Mill. $)
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Operating Profit (in Mill. $)
Missing data
Advertising (in % of total funding)
Missing data
Market Share
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Further Information
Meta Data
The data on the media outlet was collected from the Central Registry of business entities of Montenegro, Agency for electronic media, Tax administration portal Taxis, website of the media and desk research. Audience shares are missing, since there is no credible centralized audience measuring mechanism in the country.
MOM team in Montenegro contacted the media outlet on August 18, 2023, as is the practice for Media Ownership Monitor, to invite the media owners to proactively disclose information relevant to the study.
The annual average exchange rate of the Central Bank for 2022 was used to convert EUR into USD (1,05).
There is no publicly available data on the CEO.